Analytics & Big Data


Vitamin Y: The app approach to building data service value

Context: New York-based Information Builders has committed to expanding its presence in Canada through a mix of community building exercises. One approach that the long-time provider of business intelligence solutions has adopted is the breakfast seminar targeted at exploring different techniques and applications for analytics. This past month, the Canadian marketing team invited Peter O’Grady, [...]

Peter O'Grady - Information Builders

Lyndsay Wise, president and founder, WiseAnalytics

Today’s Big Data deployments are missing the mark

President and founder of WiseAnalytics. Lyndsay Wise has a decade’s worth of IT experience, consulting with SMBs on business systems analysis, software selection and the implementation of enterprise applications. She also conducts research into leading technologies, market trends, BI products and vendors and data visualization – and, happily, has agreed to share some of her [...]


YP Analytics to drive ad ROI awareness

Background Founded in 1908 as a division of Bell Canada, the now autonomous YellowPagesGroup has become a household name in directory services. The core component of the YellowPages (YP) service is a comprehensive listing of business contact information, based historically on data provided by the phone companies and distributed in an annual paper phone directory, [...]

Melanie, Gales, directer, performance and leads products, YellowPages marketing

bigstockphoto_Drill_2224565

Drilling down into analytics

For the most part, industry events are designed to expose delegates to a wide range of new innovations to help them to understand the ways in which current environments can be extended to embrace new technologies. Attendees arrive to gain first-hand exposure to new products, and leave with the ability to imagine their use, if [...]


Six variations on the theme of analytics

InsightaaS: A conference focused on analytics featuring more than 40 formal user presentations and case studies and thousands of informal discussions is an ideal environment to gather real-world BI examples that illustrate both the core capabilities and the diverse applications of BI technology. These six examples from the Information Builders Summit 2014 provide excellent insights [...]

IT analytics , 3D background