Analytics & Big Data


Understanding common data integration challenges

Working with a variety of organizations on consulting engagements and speaking with companies to learn more about their analytics initiatives, I have learned firsthand that irrespective of project size or maturity, companies face challenges integrating and managing their data assets. This goes well beyond analytics and BI implementations and applies to any initiative involving the [...]

Lyndsay Wise, president and founder, WiseAnalytics

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Healthcare analytics best practice scrum

Healthcare in Ontario received a shot in the arm this month when data specialists from hospitals across the southern region of the province met to discuss the use, abuse and potential of analytics to resolve issues in institutional management and patient care delivery. Hosted by BI and analytics provider, Information Builders, the Healthcare Analytics Symposium [...]


Vitamin Y: The app approach to building data service value

Context: New York-based Information Builders has committed to expanding its presence in Canada through a mix of community building exercises. One approach that the long-time provider of business intelligence solutions has adopted is the breakfast seminar targeted at exploring different techniques and applications for analytics. This past month, the Canadian marketing team invited Peter O’Grady, [...]

Peter O'Grady - Information Builders

Lyndsay Wise, president and founder, WiseAnalytics

Today’s Big Data deployments are missing the mark

President and founder of WiseAnalytics. Lyndsay Wise has a decade’s worth of IT experience, consulting with SMBs on business systems analysis, software selection and the implementation of enterprise applications. She also conducts research into leading technologies, market trends, BI products and vendors and data visualization – and, happily, has agreed to share some of her [...]


YP Analytics to drive ad ROI awareness

Background Founded in 1908 as a division of Bell Canada, the now autonomous YellowPagesGroup has become a household name in directory services. The core component of the YellowPages (YP) service is a comprehensive listing of business contact information, based historically on data provided by the phone companies and distributed in an annual paper phone directory, [...]

Melanie, Gales, directer, performance and leads products, YellowPages marketing