Across the Net

HBR: The Sectors Where the Internet of Things Really Matters

InsightaaS: Harvard Business Review (HBR) is recognized worldwide as a leading source of management insight and innovation. The company’s blogsite often carries commentary from other world-leading sources. In August, ATN highlighted a Gartner Group post on digital CMOs. Today;s feature spotlights a contribution from investment banker Goldman Sachs looking at IoT market development. In the article, senior equity [...]

PWC: Engaging with the ‘super-fan’ – a growing source of incremental revenue

InsightaaS: This is the last installment of what turned into a series of posts built around social media encounters. It’s a little different, in that the subject matter itself didn’t come about from a social connection – in fact, I was urged to take a closer look at PWC’s blogsite by a consultant who gave [...]

IntelligentHQ: 12 Innovative Technologies That Foster Social Change

InsightaaS: In recent days, Across the Net has been featuring posts that have social connections – between different content sources and their communities and/or between InsightaaS and our community. Today’s feature falls into the “and” category. IntelligentHQ started following one of our accounts (in Germany, actually, even though the firm itself appears to be US-based) [...]

Across the Net: Oracle, Forrester and the Modern Marketer

InsightaaS: As a continuation of yesterday’s infographic post – in which we highlighted social connections that bring unique content to light – I’d like to focus today on highlighting connections between social and compelling content, but also, between the ‘perspectives’ of less-than-unique media.  Let’s start with the positive side of the equation. I met Rebecca [...]